"The members of ASC are committed to the ideals of the great cinematographers who created images for the classic movies we love," Goi says. "I remember being enormously touched when I saw The Graduate when I was 8 years old. I didn't recognize it then, but years later I appreciated how the artful use of light, shadows and composition by Robert Surtees, ASC served the story."

Goi says that the current generation of ASC members remains dedicated to the vision of the founders who were devoted to advancing the art and craft of filmmaking.

"We are partnering with the Producers Guild of America (PGA) on a groundbreaking assessment of film and digital cameras that are currently used during the production of theatrical motion pictures," he says. "We are also collaborating with other organizations, including a previsualization subcommittee with the Art Directors Guild (ADG) and Visual Effects Society (VES), designed to help drive the industry toward a higher quality bar for the art and craft of moving images."

Goi is a Chicago native who grew up making "little 8 mm movies" with the help of neighborhood kids. He upgraded to a 16 mm Bolex camera by working odd jobs. After graduating from high school, Goi studied filmmaking at Columbia College in Chicago. He began shooting PBS documentaries while he was still in college.

After graduation in 1980, Goi shot local commercials and documentaries and opened a still photography studio, where he concentrated on fashion and product photography. Goi earned his first narrative film credit for Moonstalker in 1987. He received ASC Outstanding Achievement Awards nominations for the telefilms The Fixer (1999) and Judas (2005). Last year, Goi also garnered an Emmy nomination for an episode of My Name is Earl.